#include<bits/stdc++.h>
using namespace std;

#define REP(i,a,b) for(i=a;i<b;i++)
#define rep(i,n) REP(i,0,n)

#define mygc(c) (c)=getchar_unlocked()
#define mypc(c) putchar_unlocked(c)

#define ll long long

void reader(int *x){int k,m=0;*x=0;for(;;){mygc(k);if(k=='-'){m=1;break;}if('0'<=k&&k<='9'){*x=k-'0';break;}}for(;;){mygc(k);if(k<'0'||k>'9')break;*x=(*x)*10+k-'0';}if(m)(*x)=-(*x);}
void reader(int *x, int *y){reader(x);reader(y);}
void writer(ll x, char c){int i,sz=0,m=0;char buf[20];if(x<0)m=1,x=-x;while(x)buf[sz++]=x%10,x/=10;if(!sz)buf[sz++]=0;if(m)mypc('-');while(sz--)mypc(buf[sz]+'0');mypc(c);}

int main(){
  int R, C;
  ll res;

  reader(&R,&C);
  if(R==C){
    res = ((ll)R*C-1) / 4;
  } else {
    res = ((ll)R*C-1) / 2;
  }
  writer(res,'\n');

  return 0;
}