#pragma GCC target("avx")
#pragma GCC optimize("O3")
#pragma GCC optimize("unroll-loops")
#include <bits/stdc++.h>
using namespace std;
#ifdef LOCAL
#include "debug.h"
#else
#define debug(...) static_cast<void>(0)
#define debugg(...) static_cast<void>(0)
template<typename T1,typename T2>ostream &operator<<(ostream &os,const pair<T1,T2>&p){os<<p.first<<' '<<p.second;return os;}
#endif
using ll=long long;
using ull=unsigned long long;
using P=pair<ll,ll>;
template<typename T>using minque=priority_queue<T,vector<T>,greater<T>>;
template<typename T>bool chmax(T &a,const T &b){return (a<b?(a=b,true):false);}
template<typename T>bool chmin(T &a,const T &b){return (a>b?(a=b,true):false);}
template<typename T1,typename T2>istream &operator>>(istream &is,pair<T1,T2>&p){is>>p.first>>p.second;return is;}
template<typename T>istream &operator>>(istream &is,vector<T> &a){for(auto &i:a)is>>i;return is;}
template<typename T1,typename T2>void operator++(pair<T1,T2>&a,int n){a.first++,a.second++;}
template<typename T1,typename T2>void operator--(pair<T1,T2>&a,int n){a.first--,a.second--;}
template<typename T>void operator++(vector<T>&a,int n){for(auto &i:a)i++;}
template<typename T>void operator--(vector<T>&a,int n){for(auto &i:a)i--;}
#define reps(i,a,n) for(int i=(a);i<(n);i++)
#define rep(i,n) reps(i,0,n)
#define all(x) x.begin(),x.end()
#define pcnt(x) __builtin_popcount(x)
ll myceil(ll a,ll b){return (a+b-1)/b;}

namespace atcoder {
template <class S,
          S (*op)(S, S),
          S (*e)(),
          class F,
          S (*mapping)(F, S),
          F (*composition)(F, F),
          F (*id)()>
struct lazy_segtree {


  public:
    lazy_segtree() : lazy_segtree(0) {}
    explicit lazy_segtree(int n) : lazy_segtree(std::vector<S>(n, e())) {}
    explicit lazy_segtree(const std::vector<S>& v) : _n(int(v.size())) {
        size=4096;
        log=12;
        d = std::vector<S>(2 * size, e());
        lz = std::vector<F>(size, id());
        for (int i = 0; i < _n; i++) d[size + i] = v[i];
        for (int i = size - 1; i >= 1; i--) {
            update(i);
        }
    }
    S prod(int r){
      if(r==0)return e();
      r+=size;
      push(1);
      for(int i=log;i>=1;i--){
        if (((r >> i) << i) != r) push((r - 1) >> i);
      }
      S ret=e();
      int l=size;
      while(l!=r){
        if(l==1)ret=op(d[l],ret);
        if(r&1)ret=op(d[--r],ret);
        r>>=1;
        l>>=1;
      }
      return ret;
    }
    S all_prod() { return d[1]; }

    void apply(int p, F f) {
        assert(0 <= p && p < _n);
        p += size;
        for (int i = log; i >= 1; i--) push(p >> i);
        d[p] = mapping(f, d[p]);
        for (int i = 1; i <= log; i++) update(p >> i);
    }
    void apply(int l, int r, F f) {
        if (l == r) return;
        l += size;
        r += size;
        push(l>>log);
        for (int i = log; i >= 1; i--) {
            if (((r >> i) << i) != r) push((r - 1) >> i);
        }

        {
            int l2 = l, r2 = r;
            while (l < r) {
                if (l & 1) all_apply(l++, f);
                if (r & 1) all_apply(--r, f);
                l >>= 1;
                r >>= 1;
            }
            l = l2;
            r = r2;
        }

        for (int i = 1; i <= log; i++) {
            if (((l >> i) << i) != l) update(l >> i);
            if (((r >> i) << i) != r) update((r - 1) >> i);
        }
    }

    template <bool (*g)(S)> int max_right(int l) {
        return max_right(l, [](S x) { return g(x); });
    }
    template <class G> int max_right(int l, G g) {
        assert(0 <= l && l <= _n);
        assert(g(e()));
        if (l == _n) return _n;
        l += size;
        for (int i = log; i >= 1; i--) push(l >> i);
        S sm = e();
        do {
            while (l % 2 == 0) l >>= 1;
            if (!g(op(sm, d[l]))) {
                while (l < size) {
                    push(l);
                    l = (2 * l);
                    if (g(op(sm, d[l]))) {
                        sm = op(sm, d[l]);
                        l++;
                    }
                }
                return l - size;
            }
            sm = op(sm, d[l]);
            l++;
        } while ((l & -l) != l);
        return _n;
    }

    template <bool (*g)(S)> int min_left(int r) {
        return min_left(r, [](S x) { return g(x); });
    }
    template <class G> int min_left(int r, G g) {
        assert(0 <= r && r <= _n);
        assert(g(e()));
        if (r == 0) return 0;
        r += size;
        for (int i = log; i >= 1; i--) push((r - 1) >> i);
        S sm = e();
        do {
            r--;
            while (r > 1 && (r % 2)) r >>= 1;
            if (!g(op(d[r], sm))) {
                while (r < size) {
                    push(r);
                    r = (2 * r + 1);
                    if (g(op(d[r], sm))) {
                        sm = op(d[r], sm);
                        r--;
                    }
                }
                return r + 1 - size;
            }
            sm = op(d[r], sm);
        } while ((r & -r) != r);
        return 0;
    }

  private:
    int _n, size, log;
    std::vector<S> d;
    std::vector<F> lz;

    void update(int k) { d[k] = op(d[2 * k], d[2 * k + 1]); }
    void all_apply(int k, F f) {
        d[k] = mapping(f, d[k]);
        if (k < size) lz[k] = composition(f, lz[k]);
    }
    void push(int k) {
        all_apply(2 * k, lz[k]);
        all_apply(2 * k + 1, lz[k]);
        lz[k] = id();
    }
};

}  // namespace atcoder

struct S{
  int sz;
  int sum;
};
S op(S x,S y){return {x.sz+y.sz,x.sum+y.sum};}
S e(){return {0,0};}
S mapping(int f,S x){
  if(f!=-10)x.sum=f*x.sz;
  return x;
}
int composition(int f,int g){
  if(f!=-10)return f;
  return g;
}
int id(){return -10;}
int read_int() {
    int ret = 0;
    char ch = getchar_unlocked();
    while (isspace(ch)) { ch = getchar_unlocked(); }
    for (; isdigit(ch); ch = getchar_unlocked())
        ret = (ret * 10) + (ch - '0');
    ungetc(ch, stdin);
    return ret;
}
short a[3000][3000];
int main(){
  int h,w;
  h=read_int(),w=read_int();
  ll ans=0;
  int n;
  n=read_int();
  int x,y;
  rep(i,h)rep(j,w)a[i][j]=-1;
  rep(i,n){
    x=read_int(),y=read_int();
    a[x-1][y-1]=0;
  }
  for(int i=h-1;i>=0;--i)rep(j,w)if(a[i][j]==-1){
    if(i==h-1)a[i][j]=1;
    else a[i][j]=a[i+1][j]+1;
  }
  vector<S>dat(4096,{1,0});
  atcoder::lazy_segtree<S,op,e,int,mapping,composition,id>seg(dat);
  rep(i,h){
    seg.apply(0,h,-1);
    rep(j,w){
      ans+=j*a[i][j]-seg.prod(a[i][j]).sum;
      seg.apply(a[i][j],4096,j);
    }
  }
  cout<<ans<<endl;
}